The term media is used for various kinds of communication like television, newspaper, and radio. What is happening around the world, our country, or, our surroundings, all are known with the help of media tools. Before we start a discussion about the role of media in our society we should understand well both terms “society” and “media”.
- Society can be explained as a group of people or community who lives for a similar purpose in a form of an organised group. They have some common rules and regulations that make them decent.
- Media is the medium of news for us which informs about all happening in the world or our surroundings in different ways. It has confined the world to a room. It tells everything you want to know like weather broadcasting, sports news, politics, and much more. Unlimited groups in the world are working in the media industry. Some of them have registered their success in the golden words of media. Sinclair Broadcast Group is such a broadcasting group that owns more than 294 television stations all over the US.
Role of media in our society: Media has a big role in our society in different aspects. It is a method to control people and leisure to great extent. It has a variant mode to inform people of every incident and happenings. Newspaper, television, and radio are some common-mode but in this modern era, Social media has become the largest mode for communication. It is the easiest way to get any news update on your mobile phones or other electronic devices. Media term comes out with the words “medium, signifying mode or carrier”. It has a target to reach more and more people.
Media is only the way who reaches every corner of this world for discussing all small or big issues. In the past time, books and newspapers were the common ways who delivered any kind of information to the people at a large level. Print media has a special position in our society. After the technological advancement, many changes came to this field. The Internet has become the world’s largest source of information or news. Media is said to be a fourth and strong pillar of a democracy. It has many powers and has the ability to brought changes in our society very fast. It plays an important role in it.